Granular definition of ICP across SMB, Midmarket, and Enterprise; Buy team and decision process; Messaging and value prop that will resonate with the buy team; Best channel to reach buyer, TAM and financial planning
Refine ICP and select set of 100-1000 must win customers; determine how to maximize inbound, outbound, and referrals for predictable pipe generation; create your ecosystem approach across partners and ISVs; design your sales motion and sales process; design the right organization model for your sales and GTM team; determine the right pricing strategy for the US market; pipeline development
Get the right “been there, done that” Fractional or Interim GTM executives; connect with experts in specific GTM functions (e.g. Branding); get help with hiring the right Sales executives and team in the US; get access to advisors who will help provide more reach in the US market;
Refine ICP and select set of 100-1000 must win customers; determine how to maximize inbound, outbound, and referrals for predictable pipe generation; create your ecosystem approach across partners and ISVs; design your sales motion and sales process; design the right organization model for your sales and GTM team; determine the right pricing strategy for the US market; pipeline development
CEO/Founding Team support, organizational design, overall strategy, sales leadership development and training